the reader(s) of your plan that your business will be able to compete successfully. (In the case of a new business, this last document will be a cash flow projection.) The instructions on writing the Financial Plan section will show you how to prepare all of these documents. Then write the body of your letter as illustrated here, with no indentation at the beginnings of paragraphs. Beyond that, it's logical to have all the material relating to markets (the Industry Overview, the Marketing Analysis, the Competitive Analysis and the Marketing Plan) together. The instructor evaluates the activities and examinations, comments on skills learned and skills that still need polish, coaches you through learning the skills, and certifies your competence. For formal letters, avoid abbreviations where possible. York: McGraw-Hill, 2001 a great reference tool for workplace communications. Highlighting your new business's strengths will encourage your reader(s) to continue reading your plan. Skip lines between paragraphs. Write Clear, Complete Explanations. Lets hope that your business letter succeeds no matter which choice you make! First provide your own address, then skip a line and provide the date, then skip one more line and provide the inside address of the party to whom the letter is addressed. Sales Marketing Page #. Use your spell checker and grammar checker. Generally, in a business plan, you want to "put your best foot forward". For reports, write clearly and simply for non-technical readers.